About OBEY Clothing
Founded in 2001 by artist Shepard Fairey, OBEY Clothing is an extension of his populist social experiment rooted in DIY culture and street art. The brand blends classic military design with workwear influences and diverse cultural movements to create apparel that challenges the status quo.
Our Mission
Our mission is to use fashion as a canvas for social commentary and artistic expression while fostering a sense of global responsibility.